|
The objective of
the
International
Workshop is to
find cutting
edge solutions,
methodologies
and approaches
to foster the
research,
development and
innovation
for Small and
Medium sized
Enterprises (SMEs).
Indeed, at a
time when
financial
problems persist,
we need to
foster real
economy to
underpin the
recovery of
economic growth.
To this aim it
is pivotal to
find new ways to
strengthen the
innovation
management
capacity for
SMEs and to
increase their
value for
stakeholders by
enhancing
company-centric
and
market-driven
approaches.
Therefore
business
research needs
to find new
tools able to
better fit the
needs of
internationally
oriented SMEs
that can help
them to
implement
high-risk and
high-potential
innovation ideas.
SMEs must find
new ways to
think and act
towards changes
in how
production,
processes,
services and
marketing is
managed at the
international
level.
Among SMEs,
family firms
contribute
significantly to
improved living
standards, and
create a
significant
level of social,
human and
financial
capital.
In this scenario
this
International
Workshop aims to
address the
global economic
and social
challenges
regarding all
aspects of SMEs,
shedding the
light to the
several systemic
interactions
between natural
social and
economic systems.
We call for both
technical and
practical
contributions
that can
represent
advancements in
the theory and
practice for
SMEs management,
marketing and
innovation
strategies.
The
International
Workshop is open
to all the
scientific
approaches in
order to foster
constructive
debates and
confrontations
to create new
perspective of
research and
practice in the
field of SMEs.
The submission
of research
abstracts can
cover various
fields, among
which:
Marketing,
Finance, Organizational
systems, Family
business,
Business
Ecosystems, Knowledge
Management, Stakeholders
management,
business
Innovation,
Human Resource
Management,
Corporate Social
Responsibility,
Business
Sustainability.
For researchers
who cannot
attend the
panels and
roundtables, but
want to show
their research
to a qualified
audience, there
will be a Poster
session where
summaries of
their research
proposals in the
form of posters,
will be showed
to participants.
The language of
the Workshop is
English. The
workshop will
begin on Monday
September 11 at
13:00 pm and end
on Tuesday 12 at
17,30.
|
